Tag Archives: Video

The Secrets of Viral Videos: Take a Leaf Out of Bobby (Lady) Gaga’s Book

I was speechless, and then roared with laughed, finally applauded (alone) in front of my laptop. At this very moment, I think Bobby (Lady) Gaga is a pure marketing genius.

The idea behind this awesome video fulfill these simple viral marketing rules:
– It’s original (a Chinese New Year song sang to Poker Face!)
– It’s catchy (Lady Gaga! Poker Face!)
– It’s simple (simple background, no elaborate costume)
– It’s hilarious (I think the video is self explanatory)
– It’s worth spreading (how many of you shared this on your Facebook/Twitter after watching the video?)

Too often we tried too hard to make our idea viral. That one stroke of inspiration and lots of hard work (that’s some cool bit of video editing there) are all it takes.

I am looking forward to see the Gagas both on stage!

(Update: Here’s a translation of the Chinese lyrics. OMG, Bobby Gaga is a Malaysian!)

(via the ever fabulous Nathaniel Ho)

Sister Act 2 – Oh Happy Day

In some moments of life you’ll need a lift-me-up. Today is one of those days for me. Here’s one… let happy days be here again.

For you, for me, for everyone.

The Dance of Impossible Dream

She misses one arm. He misses one leg. Together, they wove a dance of love so intricate with love, hope and determination, one could not helped but moved by how they made the impossible a reality.

Everyone has their flaws. It takes courage for another person to accept him the flawed way he is, and it takes even more courage for him to admit his flaws. When acceptance and change happen, chemistry sparkles, and their combined universe change.

Watch how this couple dance their way to victory, spreading the message of hope and love to all who was moved by their magic.

In a Chinese modern dance competition on TV, one very unique couple won one of the top prizes. The lady, in her 30’s, was a dancer who had trained since she was a little girl. Later in life, she lost her entire right arm in an accident and fell into a state of depression for several years.

Someone then asked her to coach a Children’s dancing group. From that point on, she realized that she could not forget dancing. She still loved to dance and wanted to dance again. So, she started to do some of her old routines, but, having lost her arm, she had also lost her balance.

It took a while before she could even make simple turns and spins without falling. Then she heard of a man in his 20s who had lost a leg in an accident. He had also fallen into the usual denial, depression and anger type of emotional roller coaster. But, she was determined to find him and persuade him to d ance with her.

He had never danced, and to dance with one leg….are you joking with me? “No way!”

But, she didn’t give up, and he reluctantly agreed thinking, “I have nothing else to do anyway.” She started to teach him dancing. The two broke up a few times because he had no concept of using muscle, how to control his body, and knew none of the basic about dancing. When she became frustrated and lost patience with him, he would walk out. Eventually, they came back together and started training seriously.

They hired a choreographer to design routines for them. She would fly high (held by him) with both arms (a sleeve for an arm). Flying in the air. He could bend horizontally supported by one leg with her leaning on him, etc.

In the competition, as you will see, they dance beautifully and they legitimately won the competition.

The couple in this inspiring story is Ma Li and Zhai Xiaowei