I was attracted to FarEastFlora.com because of the recent coverage on how they apply technology to their business. Seems like they spent a fortune on their eCommerce site. So I dropped by for a visit, and boy was I surprised!
Alright, at first glance, this is one of the best local eCommerce site I have ever seen. Intuitively designed and not cluttered. The fact that there are many different type of products and services available only make one itch to explore the extensive site.
And that is not all.
I click on some of the more interesting links. One is “Virtual Bouquet” – where one can “send a virtual bouquet to let her know that you remembered…” or “send a virtual bouquet of flowers to cheer her up…”. Basically it is an e-card service.
You can also create a wish list! It is like a shopping cart – you create as many lists as you want, and then you shop for the stuff that you like and add them to the lists. Once you are done, you can then send the list to your contacts (which can be stored in your Address Book – another feature of the site) to tell hint them what you want!
Of course, all these functions (and many others that I didn’t explore) are available to registered users. Accounts are free. I am not really a flower kind of guy, but I am very impressed by the site. Surely a hit with the ladies.
Far East Flora, you have done well!
Tag: flower